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IDFA 101 11 min
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Summary
IDFA / ATT Mini-Course
An overview of the IDFA / ATT updates and actions to take (for all students)
Understand how the In-App advertising ecosystem for IOS is primarily built around IDFAs and how things change post-Apple’s announcement to restrict their usage. Learn how both advertisers and publishers get impacted and identify their potential next steps in order to continue reaping the benefits of In-App advertising in the absence of IDFA.